What's happening graphic

Packed full of creative insight, inspiration, opinion and guidance, the Creative62 Journal is the place to be if you're looking to hitch your brand up a notch.

  • Grab a cuppa
  • Expert guidance
  • Have a read
  • Tips & tricks
  • Grab a cuppa
  • Expert guidance
  • Have a read
  • Tips & tricks
  • Grab a cuppa
  • Expert guidance
  • Have a read
  • Tips & tricks
  • Grab a cuppa
  • Expert guidance
  • Have a read
  • Tips & tricks
  • Grab a cuppa
  • Expert guidance
  • Have a read
  • Tips & tricks

Choose from a selection of thought-provoking articles written by our team of skilled graphic designers, digital marketers and web designers on all things brand, design, digital and messaging.

Design team reviewing brand colour swatches and visual strategy during a creative workshop.

0 Comments3 Minutes

When a Full Rebrand Is the Right Move

Rebrands tend to polarise opinion. For some organisations, a rebrand feels overdue. For others, it feels risky, expensive, or unnecessary.

Read more...

0 Comments4 Minutes

What a Strategic Brand Refresh Looks Like

When organisations talk about “refreshing the brand”, the conversation often jumps straight to visuals: a new logo, new colours, a new website.

Read more...

0 Comments3 Minutes

Creative62 Co-Founder Mark Robinson Appointed Entrepreneur in Residence at University of Leicester

University of Leicester has appointed Creative62 co-founder Mark Robinson as an Entrepreneur in Residence, strengthening the connection between…

Read more...

Banner reading “Proud to be FSQS Registered” in bold text.

0 Comments2 Minutes

Creative62 Is Now FSQS Registered: A New Era of Trust for Financial Sector Clients

We’re proud to announce that Creative62 is now officially registered on the Financial Supplier Qualification System (FSQS), the UK financial industry’s gold-standard accreditation for supplier assurance.

Read More

Person reviewing design plans and notes while developing a creative strategy

0 Comments1 Minutes

Why Strategy Comes Before Design

We love design. It’s what we do at Creative62. But we always lead with Strategy, otherwise things can look great but miss the mark. Strategy thinking, married with excellence in creative execution, is something we do really well.

Read More

Creative62 team collaborating on a creative project

0 Comments2 Minutes

Creative Thinking vs Creative Execution

Creative thinking and creative execution often get lumped together. They’re related, but they’re not the same and confusing the two is where a lot of projects fall apart.

Read More

Wooden letters spelling 2026 stacked on small wooden blocks that read trends

0 Comments2 Minutes

Trends We’re Watching in 2026

Trends come and go. Some are just visual noise, others signal real shifts in how brands think, act, and connect with people.

Read More

Woman using laptop to plan a social media calendar and schedule content.

0 Comments3 Minutes

How to Design a Social Media Calendar That Aligns With Your Brand and Goals

Social media can feel overwhelming; multiple platforms, endless content types, and constant updates. Without a plan, it’s easy to fall into the trap of posting inconsistently or creating content that doesn’t actually move your business forward.

Read More

Wooden blocks with “Organic” and “Paid Content” text, representing integrated marketing strategies.

0 Comments3 Minutes

The Synergy Between Paid Social and Organic Content: Optimising Both

For years, brands treated paid social and organic content as two separate strategies. One fueled by ad spend, the other by community building. But the truth is, the real magic happens when you bring them together.

Read More

Woman scanning a QR code with her phone, bridging offline and online experiences.

0 Comments3 Minutes

How Traditional Marketing Still Plays a Role in a Digital World

With digital platforms dominating today’s conversations, it’s tempting to think that traditional marketing is outdated.

Read More

Two people looking at printed mobile website designs.

0 Comments3 Minutes

Mobile-First Design: Why It’s Non-Negotiable in Today’s World

The way we experience the web has shifted. Just a decade ago, most people browsed on desktops. Fast forward to today, and over 60% of global web traffic comes from mobile devices and that number keeps climbing.

Read More

Latest updates from Creative62 graphic
Pink scribble underline graphic

Sign up to our newsletter and receive creative tips straight to your inbox.